Born and raised in Barcelona, Spain, Max always had a strong interest in sports. He became a professional tennis player, which allowed him to travel the world, ending in the USA and earning a scholarship at The University of Southern Mississippi and at East Central University.

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During his time at university, Max discovered his passion for digital media and digital creation and ended up graduating with a Bachelor of Science in Mass Communication, with a concentration on Mass Media.

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After having lived and worked in NEW YORK and BARCELONA, Max moved to the GOLD COAST in 2018, where he discovered a new passion, surfing.

He created his first business: THE SURF EYE, a brand for surfers that offers apparel, surf gear, and digital surf content.

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After becoming an Australian Permanent Resident, Max created MAX CREATIONS, the space where Max's professionalism, experience, and work ethics meet his creative side. Generating the perfect environment and space for creating the best possible product for his clients.